Two Content Marketing Writers are need for 12 months to assist with rich content preparation for the new web site and the new content marketing strategy.The content marketing writers are accountable for the transformation of highly technical material into clear, SEO optimized, and customer-focused digital marketing content that meets corporate standards for style and quality. The writers work closely with product marketing to contribute to and execute marketing communication strategies for key product, region, or cross-business initiatives and programs. Key responsibilities include: Transform highly technical content into engaging, SEO optimized, and customer focused digital content for multiple channels including web, social, and apps. Adapt content to target different marketing segments and customer personas. Collaborate with the digital team and stakeholders to measure and report content effectiveness. Use insights from analytics to improve content and content strategies. Take ownership for all phases of content production and optimization including planning, information gathering, writing, reviewing, editing, and final sign off. Ensure adherence to corporate branding and integrating corporate guidelines into marketing communication programs. Assist in planning the editorial calendar Qualifications Bachelors of Science degree in biology, chemistry, biochemistry, molecular biology, or related field 3 years of experience preparing marketing communication materials for the life sciences. Excellent written and verbal communication skills. Fluent in oral and written English. Strong knowledge of the life sciences. Proficient in MS Office products. Team oriented. Excellent organizational skills, attention to detail. Ability to work on multiple projects at once, to work under time pressures and meet deadlines.
Associated topics: content, document, documentation, excel, log, msword, ms office, technical writer, technical writing, writer